Semonti

Types of Services
Brand Strategy
Go-to-Market strategy
Social Media Strategy
Event Production
Content Development 

About the Client
Semonti is a lifestyle brand by Bangladeshi-American Semonti Wahed. Her artistic abode, Semonti is a platform to create unique pieces to honor our collective journeys and signify solidarity across communities.





Background
Ode was tasked with aiding in the brand launch of Semonti to create a cohesive brand identity and a strategy that reflects Semonti’s personal values that are core to the thought process of the company.

Having scaled multiple businesses from the ground up, we used our prior learnings and expertise to advise on a launch strategy that would be low cost to start with but allow multiple avenues of content to build marketing and create a customer base. 

Ode end-to-end produced an editorial campaign consisting of product photos, model photos and a collection video for use across the website, social properties, newsletters and at physical events.


Content Development
The Inheritance Collection campaign release video showcases an inaugural collection of sarees, each a dedication to Semonti's roots on digitally printed cotton.

Let’s work together

 
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