Your story is the strategy.


Ode helps brands, businesses & artists scale through culturally competent storytelling, artist management & strategy.

We consult on go-to-market, brand partnerships and event production for record labels, companies, streaming services and more.

Learn more about our scope of work below. ︎︎︎



WHAT WE DO


Brand Strategy


Launch Strategy

Label Services


Production

Artist Management


Social Media



SELECTED CLIENTS & TESTIMONIALS



What started as a social media consulting relationship has now evolved into a strategic partnership. In about a year of us working together, we have built an engaged community and an intentional brand for Kulture Khazana. They've been a big part of social media campaigns, press contributions, new product launches, partnerships, and customer acquisition strategy. Jashima and Suswana are an integral part of strategic decision-making and building the future of Kulture Khazana. Akruti BabariaKulture Khazana I have absolutely loved working with Ode! They are mission-driven, passionate and work incredibly hard to bring your vision to life while guiding you along the process and coming up with creative and effective strategies. They're not just thinkers, they're doers; and more importantly, they genuinely care about every project they take on.I have worked with several management and marketing companies globally, but none of them have been like Ode. Their hands-on approach, artist first team, and years of experience are just the tip of the iceberg. The nurture, care and compassion they put in is what sets them apart. They genuinely understand what it takes to represent your culture, your story, and how to amplify that for a global landscape, leveraging all possible tools that exist digitally and physically.Avanti NagralArtist I worked with Ode on my first ever book publication in the summer of 2021, and it was one of the best decisions I made. We collaborated on the go-to-market plan for the book, as well as a launch party. They were very accommodating for my schedule, and wasted no time once we got to work – every call with them felt meaningful and impactful. The breadth of their understanding in marketing, logistics, and distribution channels was paramount to the success of the book launch.As an added bonus, Suswana and Jashima were a delight to work with and I felt confident that they were in my corner the whole way through, even after our partnership had concluded. I will absolutely be working with them again in the future, hopefully to even larger capacities.Jean Sebastien-Surena“Quarantined Thoughts” Working with the Ode team makes me feel really supported as an artist. Nothing they do feels cookie cutter and there is always intention and strategy behind every initiative. They are generous and innovative ideas and have keen attention to detail in the management arena.The benefit of working with them was felt almost immediately. It's a challenge to trust anyone with your brand and artist voice but the team atmosphere they facilitate makes it feel like we are unified in presenting my authentic self.DJ RekhaArtist

Artists deserve to be nurtured as entrepeneurs.

We seek to share sonic joy and global sounds with audiences near and far. Scroll down to learn more about our artists that dedicate their art to serving this purpose.

We offer label services, management and project-based consulting.

Booking our talent or need representation?

EMAIL US HELLO@ODETO.CO




AVANTI NAGRAL

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Avanti Nagral is on a mission to create songs, stories and conversations that challenge societal norms. The singer’s coming-of-age empowerment pop draws inspiration from her background in Indian Classical, Broadway, and Gospel music.

Avanti has amassed a strong and engaged community, The “Avantribe,” 500k+ and growing, with 153M+ views across platforms and her discord community where she spends time creating talent shows, education tips and mental health resources. Her content takes a community-first approach and she works toward building opportunities for and with her audience.


ABE

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From his bedroom in the Bronx to coffee shops and train stations, between bread deliveries, self taught guitarist and singer-songwriter Abe turned his heartbreak into art and began sharing online.

His love songs intertwined with nods to his Yemeni heritage garnered attention from the likes of Russ, ItsMeddy, Eddy Mack, and listeners across generations. His R&B yet acoustic-pop styling is made as the perfect match to his raspy range.


MIKI MONTEBELLO

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Writer by nature, Miki Montebello translates feelings into flow via his pen. Perhaps it's time to swap Montblancs for Montebellos.

Miki channels his love for smooth-soul into his late night R & B collaboration with The Phronetic PM and his most recent independent album, Dirty Chai. He dives pen first into the intricacies of love and relationships and is unafraid to explore flaws and nuance.



DAKSH KUBBA

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Born and raised in New Delhi, Daksh's musical journey began when he moved to Canada in 2004. He accredits extensive googling as his guitar teacher. He's played with and opened for various artists including - Adnan Sami, Ali Azmat, Quratulain Balouch & Saeen Zahoor. 

He also had the honour of performing at the 2010 Olympics in Vancouver, Canada with his band naQsh. Now a successful singer-songwriter with over 2M+ views across platforms, Daksh Kubba is working on his second album.


JEAN

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Jean-Sebastien Surena is an Associate Product Manager born and raised in Queens, NY. He likes to moonlight as a poet during his off hours. In June 2021, Jean published "Quarantined Thoughts," his first chapbook. The book takes you through 2020 as he experienced it - unsure if the world was crumbling around him, or he was the one falling apart. Beyond poetry, Jean is a serial dabber in the theater, acting, photography, and fashion. 

He hopes to add his name to a long list of impactful artists hailing from New York, while bringing his own unique perspectives, language and lived experience.

Lived experience meets data.


Jashima and Suswana have spent the last decade working on cultural programming, events, films, tours, and with corporations to uplift and support South Asians in the diaspora. The two crossed paths working on a short film and realized they had a mutual passion for building brands and artists.

With equitability in mind from inception to execution, they are setting the standards they want to live by. There has long been a disconnect between our stories and who tells them, the duo hopes to embody inclusion through marketing campaigns, content productions and talent management.

LEARN MORE ABOUT THE FOUNDERS ︎︎︎



JASHIMA WADEHRA

Co-Founder (she/her)
Brand strategist and writer Jashima has been a creative consultant and experiential events planner for over five years. With a background in luxury automotives, brand partnerships, and music marketing, Jashima has curated over 300+ events and activations across disciplines.

Her love for storytelling is embodied in her pieces as a journalist and in helping clientele sell without selling out. Jashima serves as the music partnerships lead for Brown Girl Magazine working with over 300 artists between 2019-2022 and manages Avanti Nagral, Abe, Miki Montebello, DJ Rekha and Daksh Kubba.

Beyond entertainment, Jashima spends time on arts programming with the South Asian Youth Action, and scaling maternal healthcare app, Myri Health.

INSTAGRAM



SUSWANA CHOWDHURY

Co-Founder (she/her)
An interdisciplinary artist, Suswana works as a film and event producer managing high-value, large-scale productions. She dedicates her time to develop narrative film and documentary projects that are reflective of the multilingual, multicultural world she grew up in.

Having worked in corporate digital marketing, she understands the ins and outs of selling a story. Suswana's Bangla short film, "Dawat" had its world premiere at the 2021 Dhaka International Film Festival and is currently streaming on Roku's GenreTV channel. Suswana has years of experience in curating physical and digital events including an international annual Bengali youth festival.

Passionate in her belief that education is a human right, Suswana actively fundraises to build sustainable and accessible education for girls in developing cities globally.

INSTAGRAM